How our research influenced our
idea
When we
look back on what we have found out from our research, we knew we had to
incoorporate some of it into our movie trailer idea. For example, we knew that
our narrative had to have a particular structure and we had to show that
through our trailer. We had to have an equilibrium and a disruption, then we
had to leave the rest out in order to create mystery and suspense like they do
in other horror movie trailers, which is something else we found out when doing
our research, especially when analysing the three different horror movie
trailers.
On top of narrative
structure, we also had to figure out what sort of characters we actually wanted
in our movie and trailer, did we want binary oppositioned characters like good
and evil? Old and young? We ended up going for good and evil, including
characters such as the villain and the hero in our trailer in order to
introduce our audience to these characters.
Especially after looking at our audience feedback, we started to get an idea of what we really wanted our film trailer to look like. Not only did we have to consider target audience and what they were/ who they were, we had to look into what they were looking for in a horror trailer and what would get them to enjoy it and go and watch the full movie.
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